META ADS
Meta Ads Specialist · Performance Marketing

Akshat
R Jain

Akshat R Jain

₹2Cr+ Ad Spend  ·  20+ Clients  ·  6x Avg ROAS

I don't just run ads — I build revenue machines. From ₹8L/month budgets to 11x ROAS on first attempts, I deliver results that compound. Direct access. No middlemen. Just performance.

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Clients Handled
0
ROAS Delivered
0
Total Ad Spend Managed
0
Qualified Lead Rate

NOT AVERAGE.
NOT ORDINARY.

1 year in. High-budget campaigns from day one. Operating directly under a founder, managing every client independently — that's my origin story.

₹8 lakhs/month in ad spend, consistent 6x average ROAS across diverse industries. I don't follow playbooks — I write them.

I joined a fast-growing agency and immediately got thrown into the deep end — managing all clients solo, reporting directly to the founder. No training wheels. No safety net. Just results. And I delivered.

From bootstrapped D2C brands in home decor to US-based clients, from B2B lead generation to hospitality and real estate — I've run performance campaigns across industries that most specialists never touch in their first 3 years.

My approach: understand the business first, build funnels that convert, test aggressively, scale what works, and never stop optimizing. Every rupee of ad spend is accountable.

D2C EcommerceHome DecorMobile AccessoriesReal EstateHealth & WellnessB2B LeadsHospitalityTrade PrintBusiness CoachingEV MobilityWomen EmpowermentUS MarketLocal Stores
11x ROAS6.5x Consistent ROAS85% Qualified Leads70% Lead Conversion₹2Cr+ Ad Spend20+ ClientsHigh-Quality Real Estate LeadsB2B & Hospitality Leads 11x ROAS6.5x Consistent ROAS85% Qualified Leads70% Lead Conversion₹2Cr+ Ad Spend20+ ClientsHigh-Quality Real Estate LeadsB2B & Hospitality Leads

RESULTS THAT
SPEAK LOUDER.

02
D2C · Mobile Accessories
Mobile Cover Brand — Sustained Peak Performance
6.5x
Consistent ROAS
₹650
Avg Order Value

Maintained a rock-solid 6.5x ROAS for a mobile cover brand at a low average order value — a challenging environment where most campaigns break even at best. Built an always-on structure using DPA catalog ads for retargeting, interest-stacked cold audiences, and creative refresh cycles to combat fatigue. Proved that ROAS excellence isn't limited to high-ticket products.

DPA CatalogRetargetingLow AOV Optimization
03
B2B · Trade Print Platform
Trade Print — Lead Quality Revolution
85%
Qualified Leads
70%
Lead-to-Sale Rate

For a B2B trade print platform, the challenge wasn't volume — it was quality. Built hyper-targeted campaigns using business-owner personas, behavioral signals, and custom qualifying questions in lead forms. The result: 85% of leads were sales-qualified with a 70% conversion to customer rate. The sales team doubled their close rate without changing their pitch.

B2B Lead GenLead Form OptimizationAudience Qualification
04
Real Estate · Lead Generation
Real Estate — High-Intent Buyer Pipeline
High
Quality Buyer Leads
Low
CPL vs Industry Avg

Generated high-intent real estate leads through targeted Meta campaigns. Strategy focused on income-qualified demographics, property-intent behavioral layers, and compelling creative showcasing properties at the right life-stage triggers. Filtered for serious buyers — not browsers — drastically reducing time wasted by the sales team on unqualified inquiries.

Real Estate AdsIncome TargetingLead Quality Filter
05
Multi-Vertical · Hospitality & B2B
Portfolio Account — 6x Across All Verticals
6x
Portfolio ROAS
20+
Clients Simultaneously

Managed hospitality, B2B service, business coaching, and local store campaigns concurrently — all under ₹8L/month total. Developed a cross-vertical optimization framework to maintain consistent performance while adapting creative and targeting to vastly different audiences. Maintained 6x average ROAS portfolio-wide while running 20+ client accounts as a solo operator.

Multi-Account ManagementHospitality AdsB2B Strategy
06
International · US Market
US-Based Client — Cross-Border Performance
US
Market Penetration
$USD
Currency Campaign

Managed a US-based client's Meta campaigns remotely from India — navigating USD budget dynamics, American consumer behavior patterns, timezone coordination, and platform compliance for international accounts. Delivered consistent performance results while operating cross-border, demonstrating that geography is no barrier to high-quality ad management.

International CampaignsUSD BudgetsUS Audience Strategy

TOOLS &
EXPERTISE.

Core Platforms
Meta Ads ManagerFacebook Business SuiteInstagram AdsMeta PixelConversions APIAdvantage+ Shopping
Campaign Types
Conversion CampaignsLead GenerationCatalog / DPA AdsRetargetingLookalike AudiencesBrand AwarenessTraffic Campaigns
Analytics & Tracking
Meta AnalyticsGoogle Analytics 4UTM TrackingAttribution ModelingA/B TestingAudience Insights
  • Build full-funnel Meta strategies from cold traffic to repeat purchases — across TOF, MOF, and BOF with precision.
  • Architect audiences using interest stacking, behavioral targeting, and custom + lookalike combinations that actually convert.
  • Design creative briefs and oversee ad creatives that stop the scroll, build trust, and drive action.
  • Scale winning campaigns while maintaining ROAS targets — not just throwing budget at what works.
  • Run rigorous split tests on creatives, audiences, placements, and bidding strategies with statistical discipline.
  • Set up Pixel events, Conversions API, and proper attribution for accurate, data-driven decisions.
  • Manage high-budget accounts (₹8L+/month) with daily monitoring and structured weekly performance reviews.
  • Translate business goals into campaign objectives — not just chasing media metrics, but moving bottom-line numbers.
Get In Touch

LET'S BUILD
SOMETHING BIG.

Open to new opportunities · Freelance · Full-time